This liquid shampoo combines pramoxine hydrochloride with micronized colloidal oatmeal in a soap-free base intended for topical cleansing of dogs, cats, and horses. The formulation also includes Omega-6 essential fatty acids meant to help nourish skin and support the coat during regular bathing. It is applied to a wet hair coat, worked into a lather, left on for several minutes, and then rinsed thoroughly with clean water. The bottle carries a tropical guava fragrance and is intended for topical use only, avoiding the eyes and mucous membranes. Bathing frequency can be adjusted over time, starting more often and tapering to a maintenance schedule, or as otherwise directed by a veterinarian. The product should be stored at controlled room temperature and kept out of reach of children.